Company Profile

1. Introduction of Cheerday Brewery Hangzhou Cheerday brewery Co. Ltd was founded in 1985, located in the Qiandao Lake, where was surrounded by natural high-quality water. In 2006, the Kirin (Japan, one of the Asia top 10 breweries) became our biggest partner. We can produce 300, 000 tons per year. Various kinds of beer have been exported to Singapore, Malasiya, the US, UK, Mexico, Australia, Cannada, South Afraica ect, more than 10 countries. There are more than 1, 000 employees and 3, 000 marketing channels. Our company and brand "Cheerday" rank among "The top ten of beer" in China. 2. Our Advantages 2.1 Pure Water Source We benefit from the natural top-quality water of Qiandao Lake, where the forest coverage is over 90%. It reaches the drinking water standards without any treatment, praised as "One of the best water in the world. " 2.2 Advanced Techniques And Professional Specialists We are supported by three national technical specialists, advanced equipment and techniques for fermentation from Kirin. 2.3 Materials We have an impeccable traceability system to ensure high quality of grist and hops. 2.4 Quality Control We have passed authentication and audit, such as HACCP, ISO9000, ISO14000. We have set up more than 200 food safety checking points. On the other hand, in the brewing workshop, the professional workers will do sample testing for the brewing water every two hours. 2.5 Classical Process And Innovation We learn advanced techniques from Germany, and create our own products such as light beer and special OEM series beer.

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